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The week after the Manny Pacquiao - Ricky Hatton fight has been very interesting for us at ASPAC/LAW.
As you might have noticed (and if you were a red-blooded Pinoy we’re pretty sure you watched it) the Manny Pacquiao Vitwater ad aired quite a few times during that all-too-short fight. In case you didn’t, here it [...]
Where do great unwanted ideas go to die?
Until today (because I only found out today), they’d go to a quiet spot in a creative guy or gal’s hard drive, never to be seen or heard or experienced by a public that might have been influenced by them enough to buy the product they were touting.
Not anymore more, however. Steve Hall, of Adrants [...]